2023 was, finally, the inaugural year for Fringe Fort Myers. I designed a print insert to match their existing assets and include their sponsors. These inserts were available at every venue, and page three (the schedule of events) was blown up larger than life and prominently posted for people to plan their weekend. The only thing more fun than creating the design was the actual event!
Arriving onsite and seeing my work enlarged to a 3'x5' poster was a moment; watching people use this poster to plan their weekend meant that it was not just attractive but exceeded my wildest expectations for functionality. This was a particularly tricky piece since it needed to include over twenty performers at three venues at different times, plus a number of special events, all happening simultaneously over four days. The event was deservedly wildly successful, and I am grateful to have participated in a small way.
Mission accomplished.